There are several CMS platforms available for blogging among which WordPress has got huge popularity than Joomla, Drupal, Magento etc. It is a great blogging platform and its user-friendly features it has become the first choice of all bloggers. It provides number of plugins which makes the task much easier. It is also considered to be SEO friendly because of the various reasons mentioned below:
Availability of Several SEO Plugins
It is very easy to optimize your blog in terms of search engines which is very important to get a proper ranking in search engine results page. There are several SEO plugins available for WordPress which helps to optimize your blog. If you are not acquainted with on-page SEO then nothing to worry about, these plugins will help you to fulfill the requirement for On-Page SEO smoothly.
Automatic Pinging Facility
Pinging is an important task which you need to do so that your post gets easily indexed and crawl. WordPress provides auto pinging facility so whenever you post something new to your blog all pinging services gets notified and as a result it informs search engines about the new updates and your post gets crawl by the search engine bots. You can manage and customize this service from the settings option of your blog.
Auto Sharing of Content on Social Networking Sites
Social networking sites are great source of traffic. It is an inexpensive platform to share your content. There is a plugin named JetPack which automatically shares your each post on social networking sites after installation. You can make use of this plugin to share relevant content on the social networking sites to engage your audience by delivering something useful.
Allow Permalink Customization
Wordpress provides you the opportunity to customize your permalinks which is one of the most important steps for optimizing your website. You can make use of relevant keywords in your permalinks. Make sure that the customized URL is user-friendly and delivers right message to the visitors. This useful feature makes it quiet popular as compared to the other CMS platforms.
Availability of Caching Plugins
High bounce rate affects the ranking of several blogs in SERP. Research states that high loading time of your blog is considered to be one of the main reasons behind high bounce rate because visitors hardly have any time to wait, they move to another blog and as a result the traffic rate dramatically gets decreased. WordPress offers several caching plugin which helps to improve the loading time of your blog.
These are some exclusive features of WordPress. If you have any more information regarding WordPress please feel free to share with us.